It started as a quiet nudge thirty-five years ago—one of those feelings you can’t quite explain. My skin would randomly freak out. My allergies were worse inside than they were outside. And I wasn’t alone. Friends were dealing with all kinds of weird health issues that didn’t add up. I kept thinking, What if those crunchy people talking about detoxing your home weren’t so crazy after all? What if our safe spaces—our homes—were full of stuff slowly chipping away at our health?
So, I got curious. I started reading labels. Googling ingredients I couldn’t pronounce. What I found was honestly quite shocking. Endocrine disruptors in everyday lotions. Carcinogens hiding in my favorite candles. “Fresh lemon” sprays that were actually chemical soup in a pretty bottle. That’s when it hit me—it’s not about one product or one bad day. It’s the build-up. Every spritz, every swipe, every breath. And once I saw it, I couldn’t unsee it. That’s when this became more than curiosity. That’s when it became a calling.